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Wednesday, 21 October 2009

Durex Campaign - Love is Blind



My last blog post was about Durex advertising and I found this but I thought it deserved it's own blog. Typographic solutions similar to this have been done to death but in this case I think the image is extremely powerful and shocking. The art direction makes the most of the idea and the pay off line is simple but effective. It's one of the best campaigns I have seen in a long time.

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