Today we had to do a 5 minute presentation in front of around 20 people. We had to talk semiotically about a chosen piece of design from our pathway. I chose an AIGA poster designed by Stefan Sagmeister in 1999. I chose this because I like the radical work that Sagmeister produces and this piece had lots of different features that I could create connations from. The poster itself is of Sagmeister after he had the information of the poster carved into his body using a knife. I think the advertisement works as it is memorable, shocking, has vivid imagery and colour and most of all it grabs your attention.
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